I’ve planned out 2019 and the writing has resumed on APOSTATE, book three in the Celestial Affairs series. One of my recent tasks was writing a product description for the back of the book and the online store.
What do I think about when I compose one of these?
- Who is the story about? This may seem obvious, but sometimes secondary characters want to shoulder their way onto this tiny stage. Don’t let them. (In this case, Dave carries a significant subplot, but I don’t think he belongs in the product description.)
- What are the emotional stakes? Make them relatable. Why should the reader care?
- Is the language strong and powerful?
- What’s the main conflict or challenge?
- Is the genre clear? (If this description doesn’t say “Paranormal Romance” then I failed.)
Here’s my first go at the blurb for APOSTATE. How well did I do?
Kellan’s job as an Enforcer for the secretive U’dahmi isolates him from other Celestials. He’s hidden thousands of years among humans who never knew who or what he really is. But when his partner disappears, Kellan must let a mortal woman with powerful psychic skills join him on the hunt.
An occult dynasty stole almost everything from Tasha. Her parents, her career, her friends. All she has left are her newly discovered abilities and the unexpected connection she has with a vampire-like U’dahmi. Dangerous or not, she’s not going to let him leave her behind.