Tag Archives: advertising

Data Privacy and Readers

You may have heard that the General Data Protection Regulations (GDPR) goes into effect in the EU on May 25th. You may wonder if this affects you in any way. I hope, as Seth Godin does, that this will mean that you can be more confident that you know what you’re signing up for when you share your email with a company online, and where that data will wind up. This is one reason I’ve changed the wording slightly on my  “Free Stories” page. I want it to be absolutely clear when visitors sign up for my newsletter that getting free stories is just one of the benefits.

Here’s what I want you to know. (Please keep in mind that I AM NOT AN ATTORNEY AND THIS IS NOT LEGAL ADVICE.)  You have the right to understand that when you share your email with me  you are agreeing to receive newsletters from me. (BTW, when you sign up for a raffle for free books, you’re agreeing that your email will be sent to those authors providing the prizes. Some of my newsletter subscribers have joined my list this way.)

I want you to be thrilled (or at least happy) to receive an email from me, so if you don’t want me to send you information about sales and new books please don’t send me your email. If you’ve already subscribed to my newsletter and you want me to stop sending them, please unsubscribe. I always put the unsubscribe information prominently at the top of every newsletter. Also, I do my best to prevent any unauthorized access to or use of your data and I’ll never share or sell your email address.

I’m in the process of preparing a Privacy Policy that spells this out in more formal terms, and that will be available shortly.

All that being said, if you haven’t signed up for my newsletter yet, please do so. Two of the many benefits are access to two free short stories and early bird news about new releases. Please also consider following me on Amazon and Bookbub.

 

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Welcome to THIS IS TRUE Readers!

Welcome new readers!

As part of my Christmas present, my husband bought an ad in the THIS IS TRUE newsletter edited by Randy Cassingham.  For those who don’t know, THIS IS TRUE is a collection of stories demonstrating the quirks, foibles, and missteps of humanity. Brian has subscribed for a number of years, and he’s convinced that the highly intelligent subscribers of THIS IS TRUE will enjoy my flavor of romantic fiction. 🙂

http://www.dreamstime.com/-image8529767I’m currently putting together a non-fiction book about the decisions an author faces in self-publishing and what can be expected in the first year. (This is a companion book to “Before You Indie Publish” a class I’m teaching for WriterUniv.com in March.) In addition to my observations,  BLAZING A TRAIL: YOUR SELF PUBLISHING JOURNEY will include several interviews with other indie authors. One of the questions they answer is what has proven to be most and least effective in getting the word out about their books. One author specifically said that advertising had been the least effective of her efforts. I’m looking forward to seeing how well paid advertising works for me. This series of ads (they’ll appear in three issues) will only provide limited data, but it’s still valuable information.

In the meantime, welcome to my blog! I hope you enjoy what you’ve found here. Please leave a comment to let me know you visited. And if you’ve ever used paid advertising, I’d love to hear about your experience.

Happy New Year!

 

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Filed under Publishing