I’ve finally taken the plunge and created a newsletter sign-up, which you can see at the left of this post (while it’s current).
While there are many opinions about how best to promote our work as Indie authors, one thing I’ve seen recommended fairly consistently from multiple sources is that it’s imperative that an Indie author have a mailing list.
Being able to directly contact interested fans benefits both authors and the readers who love their work. Having a newsletter is the first step in building a team of dedicated fans who can help launch new books with early reviews. They get the inside scoop on what’s happening with their favorite characters, and they find out right away when the next book is coming out–without the risk of missing that information because it was filtered by someone else.
I’m looking forward to creating a closer connection to my readers, and I have lots of exciting news to share with them.
I’d love to hear from you about whether you like hearing from your favorite authors, and what kind of information you like to hear from them. Do newsletters help you keep current with their books? If you’re an author, have you found using a newsletter beneficial?